0:00
0:52
Pathwater
- Client: Pathwater
-
Involvement:
Graphic designArt direction
-
Deliverables:
IllustrationAnimationWebsite Design
PathWater’s mission is to provide ultra-purified, high-quality water while reducing over 80% of bottle waste going to oceans and landfills. “The challenge was to create a revamped online presence for a revolutionary consumer packaged goods company. The layout and visual design should be representative of the youthful, eco-sensitive brand.” Maintaining on-brand visual messaging, nika helped PathWater achieve a relevant look-and-feel with an emphasis on simplicity, sustainability and health.