8%

ELECTRIC IMP

ELECTRIC IMP

ELECTRIC IMP

CLIENT

Electric Imp

INDUSTRY

Technology, IoT

DELIVERABLES

Brand Strategy

Branding

Website

Story

An industry-leading internet of things (IoT) company that provides a platform to securely manage and scale connected products and services to millions of users.

“To create a clear and professional identity in line with Electric Imp’s evolution as a major player in the IoT space, the designers developed a minimalistic ‘imp’ element that imparts friendliness and efficiency.”

“The clean geometry of the primary ‘imp’ element creates versatility, allowing for implementation across publications, campaigns, and other collaterals — with custom iconography created for individual initiatives.”

X5
Web traffic and time per page both increased by one-fifth
50%
Increase in user engagements

“Nika Digital Agency’s flexible work process allowed them to handle an evolving scope skillfully and fulfill all requirements. Their customer service and adaptability set them apart.”

Comfortaa

AHAM